Brink specializes in indoor air installations, focusing on innovation and sustainability. The five pillars symbolize customer focus, digitization, specialization in indoor air, striving for excellence within Brink and “One Brink.” These pillars are explained on the basis of their method.

 The final concept was climbing a mountain, climb to the top. The five pillars are visualized as climbing ropes, the ropes are intertwined and connected. The ropes eventually split into five cords that represent the method’s five pillars.

 I have designed the ropes, these have been developed by means of 3D simulation. The cords all have a different color, each color indicates which part it belongs to. The cords have the color red, black, white and dark blue. These are also Brink’s company colors.